The Wall Street Journal reported that the company was acquired to improve the sound quality on phones, music, video games and movies for HTC.
Although HTC has acquired over half of the company, Dr.Dre and Jimmy Iovine will still run the entire company.
“When Jimmy and Dre started this, they had a very specific vision of what Beats would be. It wasn’t about headphones, it was about fixing the degradation of sound.”
-Luke Williams, President of Beats Electronic's
Source
Here are some other great deals made by smart business men in the hip-hop industry
Fifty Cent to Feed The World With Energy Shot
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SoJones Founder Plans To Sell Hip Hop Brand Domain!!!!!
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